Our Story

Before M+S, there was the Daniel Saint-Onge boutique, well known in Valleyfield. When I took over, I wanted to create a store that reflects who I am: personal, welcoming, and where the experience goes beyond simple shopping. M+S is a story of the heart, growing surrounded by wonderful people. An energy that is built together and felt the moment you step inside. Every piece is carefully chosen — for its quality, style, and the story it tells.

Our Mission

My dream: to offer you a shopping experience that’s different — that little feeling of a getaway you get on vacation when discovering an inspiring place.

Each visit is meant to be a sweet pause where you immerse yourself in a world of style, discovery, and relaxation. Come find your favorites, treat yourself, and slow down time.

My goal is simple: to bring happiness to your days, because everything starts with the joy of getting dressed.

Happiness Everywhere.

I believe in the power of beautiful things. Each piece is a favorite chosen to make you feel good and carry you through the seasons with style and confidence.

Thoughtful Service.

I love clothing, but I love people even more. My joy: finding the perfect piece that highlights your best self.

Authenticity.

Here, there’s no pressure. The boutique is a place for genuine connections, where you can simply enjoy the pleasure of shopping.

Responsibility.

I love life — and the planet. I prioritize partners who respect working conditions, sustainability, and environmental protection.

MICHÈLE — OWNER
(THAT’S ME 🙂)

The one who dreams big, is gifted at spreading happiness, and is determined to share it with you.

SÉBASTIEN — MY LOVE,
THE "S" IN M+S

Always there to bring my projects to life; without him, none of this would be possible. Sébastien is our indispensable handyman… and the one who keeps the mood lively. He has a great sense of humor, a gift for making people smile, and honestly, everyone loves Sébastien.

Part-time model, repairman, courier/delivery, right-hand man for a thousand tasks — he’s always there when it matters. He genuinely wants the best for me and goes out of his way to make me happy.

ISABELLE — PARTNER IN CRIME,
STYLE ARTIST

Isa is my neighbor, my friend, and my partner in the boutique. Together, we radiate an energy and enthusiasm that you feel the moment you step in. It’s our chemistry that gives M+S that special something.

As the boutique’s artistic director, Isa has a natural talent for beauty. She effortlessly puts together looks, perfects the details, and creates an inspiring atmosphere. Working with her is pure joy.

DOMINIQUE — MY DAUGHTER, OUR "FINANCE MINISTER"

She genuinely wants the best for me and ensures everything runs smoothly: she balances budgets, priorities, and real-world realities — all while managing a full-time job elsewhere and her role as a mom. Her dedication, loyalty, and courage impress me every day.

ÉLYANE — FAMILY FRIEND,
MARKETING STRATEGIST

With extensive experience, Élyane gives us a few hours each month so we can take a break with peace of mind. When Élyane is in the boutique, everything is perfectly in place. Behind the scenes, she organizes and documents our purchases, creating a clear reference system so we can easily track what we’ve selected and plan our collections with precision.

GUYLAINE — A GENTLE AND REASSURING PRESENCE — OUR ORGANIZATION QUEEN

Originally a loyal customer, Guylaine chose to come out of retirement a few hours a week to join the M+S team. A fashion lover, cheerful, and highly organized, she feels like she has always been part of the family.

MOTHER-IN-LAW — OUR PRECIOUS ALLY

She has been part of the M+S project from the very beginning: she dreamed this adventure with me and was determined to be involved. A lifelong fashion lover, she has natural elegance and a true eye for beauty.

She lends a hand whenever boxes overflow (our labeling queen!) and is always present at our events, because here, it really is a family affair.